About
The story behind the work, the values that guide it, and the person behind the keyboard.
Why I Do This Work
I spent years watching brilliant founders get stuck in the same place: they know exactly what their users need, but can't figure out how to build it without burning through their runway or losing their sanity.
The challenge isn't lack of vision—it's the gap between knowing what to build and actually shipping it.
After 7+ years building products across startups and enterprises, I've learned that the best solutions come from deeply understanding both the business problem and the technical landscape.
That's what I bring to bootstrapped founders: technical leadership that thinks like a founder. I help turn ambitious ideas into software that users love—without the equity ask, full-time commitment, or months of back-and-forth that traditional development requires.
My Core Values
Clarity
Plain language, visible roadmap, no black boxes. You always know what's happening and why.
Momentum
Bias toward shipping real software over perfect plans. Progress beats perfection.
Candor
Honest trade-offs, no fluff, reality over hype. I'll tell you what you need to hear.
Craft
User-centric quality even in v1. Polish where it matters, lean everywhere else.
Resourcefulness
Making the most of limited time and budget, maximizing impact per dollar.
My Background
I once aimed to open a sports-performance gym. Instead, I found my flow in shipping software.
With 7+ years building products for startups and enterprises, I've become a Technical Product Expert who combines:
- • Strategic thinking that sees the big picture
- • User research that uncovers real needs
- • Full-stack development that ships results
My unique advantage: thinking across the full product lifecycle—from user research to strategic decisions to technical execution—all without handoff delays or lost context.
After working across enterprise and startup environments, I discovered my passion: helping bootstrapped founders turn ambitious ideas into products users love.
Working With Me
My approach is designed to meet you exactly where you are:
Clarify (Get Unstuck)
For messy or stalled builds, we start here. Product audits and project triage give you a clear, actionable path forward.
Launch (Ship Fast)
Go from idea to interactive software in days or weeks, not months. AI-assisted development enables rapid prototyping and lean MVP delivery that's ready for users.
Grow (Scale Smart)
Get the benefit of a senior technical partner embedded with your team. I act like your cofounder, but without the equity ask.
You stay in control.
I bring the execution.